Search Engine Optimization or SEO is the technical side of marketing on the World Wide Web. It helps by promoting websites and increases traffic to the particular site. Sometimes SEO or search engine optimization is also called SEO copyrighting. This is because the strategies or techniques that are used for the promotion of website are done mainly through text. However, it is important not to deviate from the basic norms that get you a good ranking for your site.
SEO or Search Engine Optimization can be of 2 types – Good and Bad. Let us see what the characteristics of good and bad SEO are.
Characteristics of good SEO